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Back-to-top buttons were made popular when many websites take longer than 4 scrolls as a whole. Overall it improves customer UI experience and offers plenty of benefits which include easier page navigation.
Looking to add back-to-top buttons to your eCommerce website? Here's a quick tip: always place them on the lower right side of the page since it's what the customer habitually sees.
The Nivara Team are top Shopify experts that can give you tips and services in making your online store UI better for your potential customers. So, if you're ready to make your navigation more effective, contact us today!