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Sometimes, when products are about to be released, business owners turn to pre-orders as a marketing strategy. This is especially true for products that are best-sellers. It's a strategy that gives customers a sense of urgency to reserve the product before it runs out.
In online stores, pre-ordering is easy to do through the pre-order buttons. It's a simple button on your product page which the users can click to easily place an order for a soon to be available product. Get the pre-order feature for your product page with Nivara.