Project Summary
Konscious Keto wanted to build a content-rich, information-rich, and highly functional website to leverage its brand into a digital lifestyle experience. Their primary goal was to become industry leaders in keto resources to better your health.
At Nivara, our designers and developers helped them with the all-encompassing process, including layout and development. The new website allowed them to offer their customers a personalized experience as if they had a keto nutritionist in the palm of their hands. The digital shift underpinned the entire consumer experience, leading to increased sales.
Project Details
- Role : Design & Development
- Duration : 2 months
- Website : https://konsciousketo.com/
- Tools : Figma, HTML, CSS, Bootstrap, JavaScript, Shopify
Problem
Konscious Keto wanted to enter the digital storefront. They needed an easy-to-use website that allowed customers to order keto products easily and conveniently. And at the same, they wanted to enhance their visibility and improve their sales.
After the eCommerce store development, Konscious Keto also required site maintenance services to check for any bugs or clunkiness. In addition, they wanted a smooth-running site over time for a better consumer experience.
Solution
We did a splendid job building a feature-rich website that is easy to use and showcases an excellent design. From researching, wireframing, designing, and developing, our team has left no stone unturned in helping Konscious Keto establish an online presence. In addition, we also offered them maintenance services to fix any errors or bugs in the code.
Research Insights
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Color
To draw potential buyers to your items, it is essential to understand how colors and consumer behavior interact. Therefore, a few color utility classes and styling connections are beneficial.
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Typography & Spacing
With simplicity for site visitors, the headings, body text, spacing, width, line heights & font size all contribute to the subtle art of reading rhythm.
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Layout
A clearly defined site layout enhances the user experience. As a result, customers can navigate the website more easily, preventing them from abandoning it in frustration.
Fidelity Concepts
Measuring and monitoring the level of fidelity is essential for creating a magnificent website design that promises terrific user experiences.
Lоw Fidelity
We brainstorm ideas on paper and develop as many unique designs as possible to set the groundwork for the next phase.
Medium Fidelity
We wireframe the collected ideas to create a semi-functional design to actualize the UX work. Finally, we remove any low-fidelity concepts that don't seem to work.
High Fidelity
This level represents a prototype very close to the final product and includes details and aesthetics of your UX designs.
Design System and Style
We developed a design system to enhance the entire procedure and user experience for the website. It not only promotes uniformity but also helps clients build new features faster.
Conclusion
At Nivara, we have helped Konscious Keto elevate its reach, visibility, and sales by building an easy-to-use online store for the brand. Establishing an online presence posed a unique challenge. However, following a systematic approach to development while building their website from scratch, we helped them overcome the obstacles.
Konscious Keto needed solutions for minimizing disruption while also working on increasing its reach online. The modern design, beautiful typefaces, and unique features contributed to the brand's growing sales. We helped them improve market dominance and credibility.
