MOHALA EYEWEAR

Mohala Eyewear is a women's eyewear brand making waves with innovative eyewear for women. It offers glasses to fit different nose bridges, face shapes & face widths.

Project Summary

Online shopping has become trendy among people, with almost half of their purchases currently being made online. Hence, businesses/brands need to cater to their requirements. In addition, having an online store widens the scope of sales, improves visibility, and increases reach.

Mohala Eyewear, a unique women's eyewear brand, wanted to launch itself online. So we helped them create an appealing and functional online store to reach a wider audience. From design to development, our team worked on everything from scratch and produced brilliant results.

Project Details

  • Role : Design & Development
  • Duration : 1 months
  • Website : https://mohalaeyewear.com/
  • Tools : XD, HTML, CSS, Bootstrap, JavaScript, Shopify

Problem

Responsiveness, easy UI layout, and an aesthetic visual design are essential components of a good web design. Mohala Eyewear desired an excellent online store to increase its quality leads. And all they needed was a solid foundation for their online store launch to catch the attention of a larger audience.

Together with a responsive web design, they needed an up-and-running website with excellent features. The website needed to be developed from scratch with custom functionalities to help the brand increase its sales and profits.

Problem
Problem

Solution

To deliver an exceptional customer experience, we helped Mohala Eyewear craft a beautiful and functional online store. At Nivara, we helped them build a sustainable and feature-rich website to increase leads and sales. We designed their website from scratch and worked on backend development to help them build a new, fresh, and unique online store for selling personalized women’s eyewear.

Research Insights

  • Colors

    Color

    To draw potential buyers to your items, it is essential to understand how colors and consumer behavior interact. Therefore, a few color utility classes and styling connections are beneficial.

  • Typography

    Typography & Spacing

    With simplicity for site visitors, the headings, body text, spacing, width, line heights & font size all contribute to the subtle art of reading rhythm.

  • Layout

    Layout

    A clearly defined site layout enhances the user experience. As a result, customers can navigate the website more easily, preventing them from abandoning it in frustration.

Fidelity Concepts

Fidelity ideas cannot constrain the degree of artistic nuances and intricacies. Therefore, you need an excellent design strategy to produce fantastic user experiences.

Problem

Lоw Fidelity

We brainstorm ideas on paper and develop as many unique designs as possible to set the groundwork for the next phase.

Problem

Medium Fidelity

We wireframe the collected ideas to create a semi-functional design to actualize the UX work. Finally, we remove any low-fidelity concepts that don't seem to work.

Problem

High Fidelity

This level represents a prototype very close to the final product and includes details and aesthetics of your UX designs.

Design System and Style

We developed a design system to enhance the entire procedure and user experience for the website. It not only promotes uniformity but also helps clients build new features faster.

Problem
Problem

Conclusion

Like many newcomers in the eCommerce industry, Mohala Eyewear wanted an online store to start. In addition, Mohala Eyewear wanted to capture leads that would convert into visitors. Therefore, we helped them build an authentic, functional, and feature-rich website with user-friendly designs.

At Nivara, we have tried to incorporate their passion into the online store to help them offer their customers an authentic and personalized experience. From design to development, our team did everything for them from scratch, leaving no stone unturned.

Conclusion