Project Summary
Creating a furniture website where customers can find a collection of high-quality furniture with ease. The challenge was to create an online furniture store that was not confusing for customers to explore and helped them find what they were looking for without any hassles. In addition, Valyou wanted to have custom features on its product pages to help build trust among buyers so that they feel convenient and safe to order furniture online.
Understanding our client's requirements, our team at Nivara added custom functionalities to their website, including product recommendations, social proof, search filters, product options, and more. We tweaked their website according to their requirements and offered them results that gave a glimpse into their modern and stylish approach.
Project Details
- Role : Design & Development
- Duration : 2.5 months
- Website : https://valyouhawaii.com/
- Tools : Photoshop, HTML, CSS, Bootstrap, JavaScript, Shopify
Problem
Valyou Furniture wanted to tweak its website to improve the user interface and user experience. The website could use an aesthetic and minimalist design to grab visitors' attention and interest. Therefore, it was crucial to make a few changes to the design to enhance the overall appearance to offer the shoppers a better experience.
The website required a few custom functionalities, including product recommendations, testimonials for credibility, search filters for shoppers' convenience, and more. In addition, Valyou Furniture required a website that would increase the business's traffic, sales, and revenue.
Solution
At Nivara, we understood the pain points of Valyou Furniture and offered solutions to enhance the website's performance. In addition to making changes in their website design, we added subtle functionalities to their product pages and home page, ensuring that their site boosted their business's performance.
Research Insights
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Color
To draw potential buyers to your items, it is essential to understand how colors and consumer behavior interact. Therefore, a few color utility classes and styling connections are beneficial.
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Typography & Spacing
With simplicity and convenience for site visitors, the headings, body text, spacing, width, line heights, and font size all contribute to the subtle art of reading rhythm.
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Layout
A clearly defined site layout enhances the user experience. As a result, customers can navigate the website more easily, preventing them from abandoning it in frustration.
Fidelity Concepts
Fidelity ideas cannot constrain the degree of artistic nuances and intricacies. Therefore, you need an excellent design strategy to produce fantastic user experiences.
Lоw Fidelity
We brainstorm ideas on paper and develop as many unique designs as possible to set the groundwork for the next phase.
Medium Fidelity
We wireframe the collected ideas to create a semi-functional design to actualize the UX work. Finally, we remove any low-fidelity concepts that don't seem to work.
High Fidelity
This level represents a prototype very close to the final product and includes details and aesthetics of your UX designs.
Design System and Style
We developed a design system to enhance the entire procedure and user experience for the website. It not only promotes uniformity but also helps clients build new features faster.
Conclusion
At Nivara, we have helped Konscious Keto elevate its reach, visibility, and sales by building an easy-to-use online store for the brand. Establishing an online presence posed a unique challenge. However, following a systematic approach to development while building their website from scratch, we helped them overcome the obstacles.
Konscious Keto needed solutions for minimizing disruption while also working on increasing its reach online. The modern design, beautiful typefaces, and unique features contributed to the brand's growing sales. We helped them improve market dominance and credibility.
