How Nivara Commerce Reduced 40% Bounce Rates for Kanka® Grill?

The results

30% Improvement in Search Engine Rankings

50% Faster Page Load Times

40% Reduction in Bounce Rates

Introduction

Every online store must upgrade with time to keep up with the ever-evolving technology and eCommerce. Kanka® Grill sells the world’s #1 portable rotisserie grill that allows barbeque lovers to relish delicious cookouts. Unfortunately, though it provides unique cooking equipment, its heavily outdated website was hindering the sale of its product.

Therefore, our developers helped upgrade the online store to combine a smooth product exploration experience with an improved user experience to engage potential customers fully. In addition, we upgraded the store from Shopify to Shopify 2.0 for better site performance and exploding traffic compared to the old store.

The challenges and our solutions

The challenges
Slow page load speed

The website had high bounce rates, leading to a deteriorating, frustrating, and inconsistent user experience. This resulted in lower search engine rankings and steadily declining online sales performance.

Core web vitals struggles

With the soon-to-be-obsolete Shopify platform, Kanka® Grill found it increasingly difficult to meet Google's Core Web Vitals requirements, which were crucial for maintaining a competitive edge in the online market.

Need for a theme upgrade

The brand needed a more scalable, future-ready, and conversion-focused solution to improve performance, enhance user experience, and modernize their website’s overall look, feel, and functionality.

Our Solutions
Migration to Shopify 2.0

We migrated the website from the outdated Brooklyn theme to the Dawn theme on Shopify 2.0. This upgrade improved load times, reduced bounce rates, and delivered a faster, smoother experience for visitors.

Core web vitals optimization

We optimized key performance metrics like LCP (Largest Contentful Paint), FID (First Input Delay), and CLS (Cumulative Layout Shift). This helped the site meet Google's benchmarks, improve usability, and boost rankings.

Theme & SEO upgrades

We implemented custom sections across all pages for design flexibility and upgraded meta fields for better SEO and product management. The site is now more scalable, visually modern, and easier to maintain.

The outcome

The migration to Shopify 2.0 and the performance upgrades delivered outstanding results for Kanka® Grill:

  • Faster Page Load Times
    Reduced bounce rates and improved customer engagement.
  • Improved Core Web Vitals
    The website met Google’s Core Web Vitals requirements, helping Kanka® Grill rank better in search results.
  • Enhanced Customer Experience
    The new theme and custom sections created a more seamless and visually appealing shopping experience.
  • Scalable Growth
    With the upgraded site, Kanka® Grill is now better positioned to scale their online business, with more flexibility in design and backend management.

Conclusion

At Nivara Commerce, we helped Kanka® Grill carry forward the years of innovation by assisting them in migrating their existing online store to Shopify 2.0 for enhanced performance. The efforts of our development team led to easy store migration from the Brooklyn theme to the Dawn theme (Shopify 2.0).

Our work with Kanka® Grill offered quicker load times and helped them take advantage of new features and functionality. Upgradation to Shopify 2.0 offers flexibility in page design as you can create custom sections on all pages, not just the home page. Furthermore, the updated website provides improved meta fields and enhanced configuration.

A Flawless Website, Thanks to Nivara

On behalf of Kanka Grill, we want to thank the Nivara team for developing a website that truly represents our brand. They delivered a sleek, responsive, and easy-to-navigate platform that our customers love. The entire process was smooth, professional, and efficient. We're very pleased with the results and highly recommend Nivara to anyone looking for quality web development.

Fernando Movillo
Kanka® Grill

profile
Ankush Singh

eCommerce & Shopify Expert

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